Directory submission is an off-page SEO technique. In this, we have to submit our website under the particular category of a web directory. For example, if we have a technology news website, then we have to submit our website in the technology category.
In directory submission, you will find some directory website will charge a small fee or no charge.
There is a reason behind it. If you pay them, they will analyze your submitted URL within 24-48 hours. But if you don’t pay them, they will put your URL in a queue and analyze it after months.
Every directory submission websites have some rules and regulations. Those who want to submit URL must have to follow them to approve their website into their databases. Some of the basic rules comprise of URL, keywords, title, unique content etc.
Advantages of Directory Submission
Quickly index the content:
It makes easier for search engines bots to search your website and index them.
Helps in increasing the page rank:
By submitting URL is highly valuable directories can increase your page rank.
Sharing on Social Websites:
Some of these directory submission websites have social media buttons. It enables the user to share your website link with the other users.
Helps to generate more traffic:
By submitting your URL on high DA websites, you can attract more traffic towards your website.
Helps to increase Brand awareness:
Frequently submitting URL increases your website’s visibility. Also helps you to attract more consumers.
Additionally, your brand starts getting more exposure which in turn increases awareness as well.
What are the types of Directory Submissions?
Below are different types of Web listings:
Regular Directory Submission:
This is commonly free of cost submitting the directory. The website administrator will not charge anything for submission. But there is no guarantee that the administrator will approve your URL. It also takes a lot of time to approve your website.
Regular Reciprocal Directory Submission:
In this, you have to use the reciprocal link in your website. After that only, the website’s administrator will approve your link.
Featured Web Submission:
In this type, the administrator will charge fees and approve your links within 24-48 hours. It also helps you to earn quality backlinks. These types of websites also offer yearly as well as lifetime package.
Automatic Web Listing:
This type of submission includes tools and utilities which you use to submit the directories. It also saves your time. Above all, you can submit your website in many directories within a short period.
No follow Web Listing:
When you are submitting your site on these websites, check whether it is nofollow link or dofollow.
Nofollow links do not pass the ranking power.
Do follow Web Listing:
Every blog or website wants to get top rank. But it is not an easy task. Dofollow directories play an important role to get top position in SERP. As it also passes ranking power to your website. So whenever you are submitting links check whether it is dofollow or nofollow link. It also helps to achieve a good amount of traffic.
Steps of Directory Submission:
- Firstly, Search and find out all the high DA and PA directory submission sites.
- Go to one of the sites and click on “Submit the link” button.
- Select one of the following payment options. For example- paid web listing, regular web listing or reciprocal web listing.
- Enter the title.
- Enter the URL.
- Write the Subscription. ( Minimum 200 characters long)
- Enter your name.
- Enter your valid email address.
- Choose the most suitable category for your post.
- Finally, click on the submit button to submit the content.